Effective 4 November 2026
Color King (“we”, “us”) makes the mobile game Color King: Rangoli Capture Puzzle and this website. This policy explains what data the game and the website collect, why, who we share it with and the choices you have. We do not sell your personal data.
When you first open the game, Google Firebase Authentication creates an anonymous account for your install: a random identifier (a “user ID”) with no email, phone number or password. It lets us tell your challenges and scores apart from everyone else’s. If you uninstall the game or clear its data, a new identifier is created the next time you play and the old one can no longer be used.
When you use online features, we store the following in Google Cloud Firestore (hosted in India):
Replays contain only steering directions and timings, never your location, contacts or anything else on your device. Our server re-plays them to check that scores are genuine. We keep challenge and leaderboard data only as long as it is useful for showing results to you and your friends, and you can ask us to delete yours at any time (see section 9).
The game shows rewarded ads that you choose to watch and, from level 8 onward, occasional full-screen ads. Ads are provided by Google AdMob, which may collect your device’s advertising ID, IP address and information about ad interactions to show, measure and limit ads and to prevent fraud. Where required (for example in the EEA and UK) you will be asked for consent before personalised ads are shown. On Android you can reset your advertising ID or opt out of personalised ads in Settings → Google → Ads (or Privacy → Ads). On iPhone the game does not ask to track you, so ads do not use your advertising identifier. See how Google uses information from sites or apps that use its services.
Coin packs, the starter pack and “Remove ads” are bought through Google Play Billing on Android and through Apple’s App Store on iPhone. The store processes your payment; we receive only a confirmation of what you bought (product, order or transaction ID and purchase token) so we can deliver it and restore it later. We never receive your card or UPI details. Payments are covered by the Google Payments Privacy Notice and Apple’s Privacy Policy.
To understand which levels are too hard and whether the game works well, the game records gameplay events such as level started, completed or failed (with stars, loops and time), hints used, ads shown, purchases, challenges sent, opened and played, and share-card use. Events carry a random install ID created by the game, a session ID, the app version and platform and, once you are signed in, your anonymous user ID. They are sent only to our own server at colorking-game.vercel.app, which checks them and records them in its logs; they are not shared with advertisers. We use this data only in aggregate to improve the game, and keep raw events for up to 14 months.
colorking-game.vercel.app is hosted on Vercel. Like most websites, its servers log technical data (IP address, browser type, the page requested and the time) for security and to keep the site running; these logs are kept for a short period. The website does not use advertising cookies.
We share data only with service providers that run parts of the game for us — Google (Firebase Authentication, Cloud Firestore, AdMob and Google Play), Apple (App Store purchases) and Vercel (hosting for this website and our analytics endpoint) — under their own privacy and security commitments, and when the law requires it. Your display name, scores and challenge replays are visible to other players as described above.
Color King is intended for players aged 13 and over and is not directed at children under 13. We do not knowingly collect personal data from children under 13. If you believe a child under 13 has used online features, contact us and we will delete the related data.
Data is sent over encrypted connections and stored with Google Cloud. Security rules ensure each player can only write their own profile, challenges and scores.
If we change this policy we will update the date above, and tell you in the game if the change is significant.
Questions or requests: elventoinfo@gmail.com. See also our terms of service.